Webinars

Webinars

AD SPECS


B2B Custom

 

Title of Webinar: 50 characters max.

Abstract: 100-150 Words. Be specific to attract relevant registrants and to reach your target audience. Include: topics covered, who should attend, benefits of attending. Bulleted lists work well.

Promotional Copy: 200 characters or less of text; basic copy for promotions

Speaker Information: Name, title, email, headshot, and brief bios (~50-80 words) of presenter(s)

Company Logo: High resolution preferred (.eps, .psd, or .png).

Registration Form Fields: First Name, Last Name, Email, Company/Agency Name, Job Title, Country, Zip Code (US Only).

Speaker Slides (PPT): Must be 4:3 or 16:9 aspect ratio, cannot contain slide transitions; embedded Excel files, SmartArt Graphics, audio, video or flash clips; Animations are fine

Seed Questions: 2-3 questions to seed the Q&A

[Optional] Supplementary Files: Examples include video files, survey questions, poll questions, URLs, or PDFs for audience download.


B2B Editorial


Sponsor Speaker Information
: Name, title, email, headshot, and brief bio (~50-80 words).

Company Logo: High resolution preferred (.eps or .psd or .png).

Speaker Slides (PPT): Must be 4:3 or 16:9 aspect ratio, cannot contain slide transitions; embedded Excel files, SmartArt Graphics, audio, video or flash clips; Animations are fine.


American Spa Custom


Title of Webinar
: 50 characters max.

Abstract: 100-150 Words. Be specific to attract relevant registrants and to reach your target audience. Include: topics covered, who should attend, benefits of attending. Bulleted lists work well.

Promotional Copy: 200 characters or less of text; basic copy for promotions

Speaker Information: Name, title, email, headshot, and brief bios (~50-80 words) of presenter(s)

Company Logo: High resolution preferred (.eps, .psd, or .png).

Registration Form Fields: First Name, Last Name, Email, Company/Agency Name, Job Title, Country, Zip Code (US Only).

Speaker Slides (PPT): Must be 4:3 or 16:9 aspect ratio, cannot contain slide transitions; embedded Excel files, SmartArt Graphics, audio, video or flash clips; Animations are fine

Seed Questions: 2-3 questions to seed the Q&A

Moderator: Provided by client to introduce webinar/speaker(s) and conduct Q&A. Name and email address of moderator

[Optional] Supplementary Files: Examples include video files, survey questions, poll questions, URLs, or PDFs for audience download.

[Optional] Incentive: We’ve seen that offering an incentive for registering and/or attending the live event improves registration numbers. An example of an incentive can be a registration incentive for the first 100 registrants and then also an incentive for those actually attending the live event.


American Spa Editorial


Company Logo
: High resolution preferred (.eps, .psd, or .png).

Speaker Information: Name, title, email, headshot, and brief bios (~50-80 words) of presenter(s)

Speaker Slides (PPT): Must be 4:3 or 16:9 aspect ratio, cannot contain slide transitions; embedded Excel files, SmartArt Graphics, audio, video or flash clips; Animations are fine


Travel Custom


Title of Webina
r: 50 characters max.

Abstract: 100-150 Words. Be specific to attract relevant registrants and to reach your target audience. Include: topics covered, who should attend, benefits of attending. Bulleted lists work well.

Promotional Copy: 200 characters or less of text; basic copy for promotions

Speaker Information: Name, title, email, headshot, and brief bios (~50-80 words) of presenter(s)

Company Logo and Supplementary Images (for use on the registration page and promotional materials). High resolution preferred (.eps, .psd, or .png).

Registration Form Fields: First Name, Last Name, Email, Company/Agency Name, Job Title, Country, Zip Code (US Only). 

Speaker Slides (PPT): Must be 4:3 or 16:9 aspect ratio, cannot contain slide transitions; embedded Excel files, SmartArt Graphics, audio, video or flash clips; Animations are fine

Seed Questions: 4-5 questions to seed the Q&A

[Optional] Supplementary Files: Examples include video files, survey questions, poll questions, URLs, or PDFs for audience download.

[Optional] Incentive: We’ve seen that offering an incentive to webinar attendees improves registration numbers. Past clients have offered four-night stays in their hotels, a GoPro camera, AMEX gift card, etc.