Newsletter
Submitting Creative Materials
Materials Due Date: Creative is due 7 days prior to Monday of launch week.
You may choose from one of the below ad types:
Billboard
- Image: 1040px x 590px
- File Formats: .gif*, .jpg, .png (image files only)
- Max File Size: 400KB
- URL: One target URL
- Byline: Proper client name
*In Outlook 2007 and Outlook 2010, only the first frame of animated gifs is displayed. If you provide an animated gif, please ensure all the important information and the call to action is contained in the first frame.
Medium Rectangle
- Image: 600px x 500px
- File Formats: .gif*, .jpg, .png (image files only)
- Max File Size: 400KB
- URL: One target URL
- Byline: Proper client name
*In Outlook 2007 and Outlook 2010, only the first frame of animated gifs is displayed. If you provide an animated gif, please ensure all the important information and the call to action is contained in the first frame.
Logo-Text Ad
- Transparent Logo: 120px width maximum for wide logos OR 60px height maximum for square/vertical logos. (It should be cropped to the edge of the logo with no additional space surrounding it)
- File Formats: .png or .gif* (only image files that support transparency)
- Max File Size: 30K
- Ad Copy: 250 characters or less (including spaces)
- URL: One target URL
- Byline: Proper client name
*In Outlook 2007 and Outlook 2010, only the first frame of animated gifs is displayed. If you provide an animated gif, please ensure all the important information and the call to action is contained in the first frame.
Headline
- Transparent Logo: 120px wide (It should be cropped to the edge of the logo with no additional space surrounding it)
- File Formats: .png or .gif* (only image files that support transparency)
- Headline Copy: 150 characters or less (including spaces)
- URL: One target URL
- Byline: Proper client name
Product Showcase, Product Watch, Fresh Finds & Beauty Vault Ad Specs
What is a “Product Showcase”? “Product Showcase” is a dedicated email blast featuring paid client resources (i.e. products, webinars, eBooks, whitepapers, surveys, eBriefs, etc.). The client’s “product” listing is also featured in the Resources section of the website. Product Showcase listings are classified-style ads that run for one week on the website and are featured in the Product Showcase email blast sent the same week.
What is a “Product Watch”? “Product Watch” is a Product Showcase unique to Hotel Management. It is a dedicated email blast featuring paid client resources (i.e. products, webinars, eBooks, whitepapers, surveys, eBriefs, etc.). The client’s “product” listing is also featured in the Resources section of the website. Product Watch listings are classified-style ads that run for one week on the website and are featured in the Product Showcase email blast sent the same week.
What is “Fresh Finds”? “Fresh Finds” is a Product Showcase unique to American Spa. Fresh Finds is a bi-monthly digital newsletter, featuring new products, equipment, and more. Clients who purchase this ad type receive their product listing featured in the newsletter.
Submitting Creative Material
Materials Due Date: Creative is due 7 days prior to Monday of launch week.
When submitting creative, please send the following items:
- Image: 250px × 190px (.png, .jpg – static image files only)
- Title: 64 characters or less (including spaces)
- Byline: This will be displayed as “Sponsored by: CLIENT NAME” (“Presented by: CLIENT NAME” for events)
Please confirm how you would like your company name displayed. 70 characters or less (including spaces). - Body Text: 300 characters or less (including spaces)
- URL: One target URL
Enrollment Showcase
What is an Enrollment Showcase? Enrollment Showcase is your chance to promote your school’s courses via our media websites and digital newsletters. Your course listing is featured in the Resources section of the website(s) and a dedicated section of the newsletter(s).
Enrollment Showcase listings are classified-style ads that run consecutively on the website and in the newsletter over a period of time.
Submitting Creative Material
Materials Due Date: Creative is due 7 days prior to Monday of launch week.
When submitting creative, please send the following items:
- Image: 250px × 190px (.gif, .jpg – static image files only)
- Title: 70 characters or less (including spaces)
- Byline: Proper client name (Sponsored by: CLIENT or Presented by: CLIENT). Also include day/time information if applicable. 70 characters or less (including spaces).
- Body Text: 300 characters or less (including spaces)
- URL: One target URL
Website Examples:
Newsletter Examples:
